At the launch party for Call of Duty Black Ops, the CEO of Activision Blizzard Bobby Kotick announced the donation of One Million dollars, a portion of the sales from the new title, to go to the Call of Duty Endowment which provides job training and placement for returning veterans of any branch of military service. While the estimates of joblessness for the Veterans is bleak, this endowment continues to educate and inform the American people on efforts within thier own communities and globaly to help our servicement.
The Star studded launch party included Scrubs star Zack Braff and Basketball legend Kobe Bryant who was featured in one of the most creative commercials for a Video Game title to ever air. The Call of Duty Black Ops TV Spot also features an appearance by talk show host Jimmy Kimmel. Activision Blizzard has shared some of the footage from the Launch party which was help November 4th in Santa Monica California, although we didn’t get to see any of the concert footage from Metallica! Check the video out and find how you can help spread the word about the Endowment and learn of ways you can help out from your very home!
–Andy
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